Muscle Fitness Muscle_Fitness_February_2016 | Page 18

FROM THE CHAIRMAN CHAIRMAN, PRESIDENT & CHIEF EXECUTIVE OFFICER David Pecker Lee Way BRUCE LEE set examples four decades ago that we should still follow today. IF YOU’RE A LONGTIME READER of this magazine you’ve no doubt noticed that this isn’t the first time we’ve featured Bruce Lee on our cover. In fact, it’s the fifth. Why devote so much valuable editorial space to a man who passed away more than 40 years ago? The answer is simple: While Bruce Lee, the man, may no longer be with us, his ability to motivate is as strong today as when he was alive. Every once in a long while, a person comes along who transcends the average, capturing our imagination and inspiring us to do better. Bruce Lee was such a person, and through the example he set during his brief 32 years on earth, he created a legacy that is as fresh and vital here in 2016 as it was in 1973, when he died. And while we all know Bruce as a legendary martial artist, it’s not just his physical prowess that has so deeply ingrained him in our collective consciousness, but also his intellect. Bruce’s teachings were focused not only on the training of the body, but of the mind, too, and in his contemplations he left us with extraordinary quotes—words to live by: “A goal is not always meant to be reached, it often serves simply as something to aim at.” “Adapt what is useful, reject what is useless, and add what is specifically your own.” “To hell with circumstances; I create opportunities.” These quotes can be applied to training and to life. This is the genius of Bruce Lee. I encourage you to read Martin Rooney’s insightful cover story on page 96, along with an amazing Lee-inspired training program. Then consider how you can apply Bruce Lee’s philosophies to improve your own life. Sincerely, EDITOR IN CHIEF Shawn Perine EXECUTIVE EDITOR Arnold Schwarzenegger EDITORIAL ADVISER Paul “Triple H” Levesque EVP/GROUP PUBLISHING DIRECTOR Chris Scardino ADVERTISING & MARKETING ASSOCIATE PUBLISHER- INTEGRATED MARKETING James Cress ADVERTISING DIRECTOR Dara Markus EDITORIAL MARKETING MANAGER Samantha DiTata MANAGING EDITOR, ENTHUSIAST GROUP/BOOKS Brian Good GROUP TRAINING DIRECTOR Sean Hyson, C.S.C.S. DEPUTY EDITOR Matt Tuthill, CPPS SENIOR EDITOR Zack Zeigler EDITOR Mark Barroso COPY CHIEF Pearl Amy Sverdlin COPY EDITORS Jeff Tomko, Heidi Jacobs, Yeun Littlefield RESEARCH EDITOR Adam Bible RESEARCHER Sheryl Nance-Nash EDITORIAL ASSISTANT Pamela Nullet ACCOUNTING CLERK Jason Williams INTERNS James Maio, Hanna Mallette DETROIT SALES OFFICE RPM Associates [phone] SALES DIRECTOR Jay Gagen EASTERN SALES OFFICE 4 New York Plaza, 4th Floor New York, NY 10004 [phone]; fax [phone] DIGITAL SALES MANAGER Mike Myers DIGITAL ACCOUNT MANAGER Sheila Shin BUSINESS MANAGER Ivelise Estremera ART ART DIRECTOR Ian Robinson SENIOR DESIGNER Miguel Paredes CONTRIBUTING DESIGNER Marne Mayer EDITORIAL PRODUCTION DIRECTOR Russell Mendoza ASSOCIATE DIRECTOR Victor Kim GROUP CREATIVE DIRECTOR Andy Turnbull ADMINISTRATIVE ASSISTANT Tracy Gunthorpe MIDWEST SALES OFFICE 1005 West Grove Arlington Heights, IL 60005 [phone]; fax [phone] PHOTOGRAPHY SALES DIRECTOR Darrin Klapprodt PHOTO DIRECTOR Anthony Nolan PHOTO ASSISTANT Gaby Chiang SOUTHEASTERN SALES OFFICE 1000 American Media Way Boca Raton, FL 33464-1000 [phone]; fax [phone] MUSCLEANDFITNESS.COM DIGITAL DIRECTOR Declan O’Kelly EDITOR Ian Cohen WEB PRODUCER Gary Cotton NUTRITION CONTENT SPECIALIST Courtney Anaya WESTERN SALES OFFICE 6420 Wilshire Blvd., 15th Floor Los Angeles, CA 90048 [phone] CONTRIBUTORS Edgar Artiga; Per Bernal; Kevin Horton; Dwayne Jackson, Ph.D.; Matthew Kadey, R.D.; Sam Kaplan; Tim Mantoani; Greg Merritt; Myatt Murphy; Dennis Nishi; Rob Orlando; Travis Rathbone; Tim Scheett, Ph.D.; Dustin Snipes; Matthew Solan; Ian Spanier; Marie Spano, R.D.; Steve Stiefel; Gregg Wangard; Joe Wuebben ACCOUNT MANAGER Talin Boustani MANUFACTURING & PRODUCTION SENIOR PRODUCTION DIRECTOR Ann McCaffrey DISTRIBUTION SERVICE MANAGER Marc Melcher INTERNATIONAL PUBLISHING, ENTHUSIAST GROUP GROUP PUBLISHER Samantha Lund [phone]; [email protected] MANAGING EDITOR Leah Whisler CREATIVE TEAM Matt Dolingo, Kevin Fagan FOREIGN EDITIONS Argentina Australia Belarus Bulgaria Chile Croatia Cyprus Czech Republic Ecuador Finland France Germany Gibraltar Greece Guatemala Holland Hungary Ireland Italy Japan Kazakhstan Latvia Lebanon Lithuania Malta Mexico New Zealand Paraguay Peru Romania Russia Slovakia South Korea Spain Thailand Turkey UAE United Kingdom Uruguay Venezuela Ukraine WEIDER PUBLICATIONS, LLC, A SUBSIDIARY OF AMERICAN MEDIA, INC. EXECUTIVE VICE PRESIDENT/CHIEF MARKETING OFFICER Kevin Hyson EXECUTIVE VICE PRESIDENT, CONSUMER MARKETING David W. Leckey EXECUTIVE VICE PRESIDENT/CHIEF FINANCIAL OFFICER/TREASURER Chris Polimeni SENIOR VICE PRESIDENT/CHIEF DIGITAL OFFICER Brian Kroski EXECUTIVE VICE PRESIDENT, DIGITAL MEDIA OPERATIONS/ CHIEF INFORMATION OFFICER David Thompson SENIOR VICE PRESIDENT, OPERATIONS Rob M. O’Neill FOUNDER AND CHAIRMAN EMERITUS Joe Weider (1920–2013) David J. Pecker Chairman, President, and Chief Executive Officer of American Media Inc. 16 MUSCLE & FITNESS PRINTED IN USA • We assume no responsibility for returning unsolicited material, including but not limited to photographs, artwork, manuscripts, and letters. The information in MUSCLE & FITNESS is intended to educate. Do not substitute it for the advice of a qualified health care practitioner.