Murray Roberts writes about hotel amenities HK Magazine January issue | Page 33

PRODUCT NEWS ACTUS HANGERS H That global quality feeling that guests expect in their hotel room when they check in is noted in the small details, and the quality of your coat hangers plays an important rolel! Everyday, every single guest uses them at least 2 to 3 times. They are the perfect tool to brand your hotel and there is no better place to display your logo. They must, therefore, highlight the level of quality you have decided for your hotel. Your guests will have the feeling they are using a bespoke product made especially for them. It’s true, if your coat hangers are really nice some of them are going to leave your hotel premises by themselves! Your guests want a small piece of your brand in their very private wardrobes. They will see it every morning and evening for a long time thinking about your hotel. Global retail companies can pay a fortune every year in marketing and communication to reach the exact same goal. Don’t you think it’s a good time for a coat hanger revolution? ABOUT ACTUS HANGERS We are a Franco German company that produce high quality coat hangers in solid timber in Europe. We capture the vision of our customers to create a bespoke and truly personal product. Therefore, our clients receive a premium quality and environmentally friendly product that meets their requirements perfectly. We fully personalise the shapes, the lengths, the thickness, the colours, the finishes, the metal parts and the branding. Our hanger life is longer compared to our competitors because of the way we produce them, and because of the quality of the wood we use. Beacuse we believe in short distribution channels we sell directly to end-users with great rates. Our minimum quantity order is a box of 50 hangers. We have been in operation since 1951 and we have great references worldwide. www.wooden-hanger.co.uk Housekeeping management 33