Multi-Unit Franchisee Magazine Issue III, 2015 | Page 62
BY KERRY PIPES & EDDY GOLDBERG
SHAPING THE FUTURE
2015 Multi-Unit Franchising Conference is a big winner
F
or three days each spring, Las
Vegas, the party capital of the
galaxy, serves as the backdrop
for the annual Multi-Unit Franchising
Conference (MUFC). This is the 15th
year that the country’s leading multi-unit
franchisees, franchise brands, and suppliers have come together to share ideas,
exchange information and opinions, and
do a little business.
2015 was another banner year for the
event, which drew more than 1,300 attendees—more than 550 of them franchisees, who cumulatively accounted for
more than 12,000 operating units, more
than $8.5 billion in annual revenue, and
more than 100,000 jobs.
The three-day conference, preceded by
a fundraising golfing event, has become a
signature event for franchisees of all sizes
and stripes. This year’s conference theme,
“Shaping the Future,” featured timely and
topical content in session after session in
packed rooms brimming with knowledgeable panelists and inquisitive attendees.
Caesars Palace in Las Vegas