Multi-Unit Franchisee Magazine Issue III, 2015 | Page 6

Departments
CHAIRMAN’S NOTE

Multi-Unit Franchising Conference:
Opportunity for Growth 6
ONLINE

What’s online @ mufranchisee.com 8

Columns
CUSTOMER SERVICE

What Business Are You Really In? 64
Compete—and excel—through the
customer experience you provide
BY JOHN DIJULIUS

PEOPLE

What State Is Your Employee Handbook In? 66
One size does not fit all in today’s litigious environment
BY DANIEL MORMINO

TECHNOLOGY

Got EMV? 67

October 1 is the deadline for EMV-capable
card readers—are you ready?
BY TOM EPSTEIN

FINANCE

Are You Seasonally Adjusted? 68

Keeping on top of annual cash flow fluctuations
BY STEVE LEFEVER & ROD BRISTOL

INVESTMENT INSIGHTS

Seeking Stability 70

What’s next for today’s “surreal” market?
BY CAROL SCHLEIF

EXIT STRATEGIES

Keep Calm (If You Can) 71

5 tips for managing your emotions during a sal