Multi-Unit Franchisee Magazine Issue III, 2015 | Page 58

BY HELEN BOND

RECRUIT,RETAIN,REPEAT

HOW TO FIND, HIRE, AND KEEP THE BEST EMPLOYEES

W

A shrinking labor pool
is expected to make it
increasingly difficult for
franchisees to fill open jobs
with quality workers.

hen it comes to hiring, BrightStar
Care franchisees Maureen and
Peter Moore count on more than
just credentials to get the job done. The
Moores, BrightStar’s 2014 franchisees of
the year, estimate that for every 10 applicants, only half make the cut to interview
for a position with their in-home care
business that serves Norwalk, Bridgeport,
and Southbury, Conn.
“Of those five, three get hired, and of
those three at least one is gone
within two weeks because
they don’t show the type of
attitude in the field that we
expect,” says Peter Moore.
Their company, with nearly
200 employees, practices a
rigorous supervision schedule to oversee staffers in the
field that exceeds franchise
requirements.
Recruiting and retaining
high-quality employees has
always been a winning business formula, but these days
the right hires—so crucial to
the bottom line—are harder
to find, despite the growth
of job-finding websites. A
shrinking labor pool is expected to make it increasingly difficult for franchisees in many industries to
lure high-value, long-term
employees for management
positions and fill open jobs
with quality workers.
“We have gotten lazy as
employers, accustomed to a
large candidate pool,” says
Adam Robinson, co-found- Peter and Maureen Moore

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MULTI-UNIT FRANCHISEE IS S UE III, 2015

er and chief hireologist at Hireology, a
Chicago-based hiring platform company.
“That has ch