Multi-Unit Franchisee Magazine Issue III, 2015 | Page 42

2015 MVP AWARDS
BY DEBBIE SELINSKY

Mover and Shaker
John Judson grows with the brand

J

ohn Judson and his partners have
grown their Two Men and a Truck
franchises in St. Louis, Chicago,
Salt Lake City, and Boston into a
15-franchise operation that brought in
$16 million in revenue last year.
They could just enjoy the ride as the
largest franchisee of the popular moving
company, but Judson, who earned this
year’s Single Brand Leadership MVP
Award, says that’s not the way they roll.
“The folks at Two Men and a Truck
are a really close group of good-hearted
people, so we’re happy to have them use
us as a pre-sale, have us talk to potential
franchisees, and get them pumped up by

NAME: John Judson
TITLE: President, owner, operator,
J&C Enterprises
NO. OF UNITS: 15 Two Men and

a Truck
AGE: 50
FAMILY: Wife of 23 years Carey;

daughters Andie, 18, and Maizy,
13
YEARS IN FRANCHISING: 20
YEARS IN CURRENT POSITION: 20

sharing our stories.”
Judson bought a single franchise in
St. Louis in 1994. In 2001, he brought in
his brother Jason, who had been working
with him, as a partner. Joel Trost, another
partner, operates the Boston and Chicago
franchises. And all look for opportunities
to develop team members from within.
“There are many opportunities out
there, and we have managers who develop within our franchises and eventually become our partners,” says Judson.
“We bring different personalities to the
table, which gives us a wide view on how

2015 MVP AWARDS
Single Brand
Leadership Award
Why do you think you were recognized
with this award? Because we paid the franchisor the most royalties? (laughing)
How have you raised the bar in your
own company? Pushing hard every day because we have a short period during the year to
make money and we need to take advantage of
it. Raising the bar is pushing hard, maintaining
superior satisfaction scores, and having fun at the
same time.
What innovations have you created and
used to build your company? Early on
when we first started with Two Men and a Truck,
we were key players in the development of the
Movers Who Care software. We still use the newest version to book jobs.
What core values do you think helped
you win this award? Honesty, integrity, and
openness.
How important is community involvement to you and your company? Very
important. We donate huge amounts of time to
community events as well as to individual charities and fundraisers.
What leadership qualities are important
to you and your team? Integrity and the
ability to delegate.

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MULTI-UNIT FRANCHISEE IS S UE III, 2015