Multi-Unit Franchisee Magazine Issue III, 2015 | Page 36

2015 MVP AWARDS

“My biggest challenges are the management
of underperforming staff, working with
personnel who have different personalities and
might not see eye-to-eye as a result.”
nior Helpers does,” he says. “And I was
impressed by the ease with which the brand
allowed me to start and run my business.”
Herman also saw a void in what local
assisted living facilities provided, and designed a program that provides additional
caregivers to those facilities to support
the staff with resident overflow and other
needs. That innovation so impressed Senior Helpers President Craig Leonard that
the brand is now working to implement it

across the country. That program earned
Herman, owner and operator of Greater
Philadelphia and Southern/Central New
Jersey Senior Helpers locations, the 2015
Innovation MVP Award.
“We are so honored to be recognized
with this award,” says Herman. “The award
is really for our whole team. Every day, our
team works to make sure clients and their
families have someone to help the person
they love, no matter where that is.”

PERSONAL
Formative influences/events: I’m a physical therapist. As I was providing care in homes, I continually got requests for the kind of service that Senior
Helpers provides.

What are you reading? I try to stay current on trends in the industry by
reading various things on the Internet and informational emails and articles
from Senior Helpers franchising.

Key accomplishments: Growing my first Senior Helpers loca [ۈ