Multi-Unit Franchisee Magazine Issue III, 2012 | Page 32

MVP 2012 2012 MVP Spirit of Franchising Leadership Award For extraordinary and enduring performance, growth, and community giving Why do you think you were you selected for the Spirit of Franchising Leadership Award? It goes back to the goals of a franchisee to be a great operator and a great neighbor to the community. If you do that consistently and develop a connection with your people and your community, you’ll be successful. As a multi-unit franchisee, how have you raised the bar within your company? Our passion for involvement with our people and our communities is at a significantly higher level than at many other companies. If you always say yes to charitable needs in the communities of 97 restaurants, people are going to recognize that you’re a good neighbor and bring you their business. We’ve built a strong relationship with the U.S. Marines and Toys for Tots over worked after school and college to help his mother run a deli. “She worked so hard to provide for me and to put me through college. I got my work ethic and my determination from her,” he says. After college, he went to work for Marriott Corp. where he eventually became vice president and general manager of the Big Boy division. He took a big step himself in 1985, leaving that job to become a Roy Rogers franchisee, buying 19 Connecticut restaurants for $1 million. He turned the losing restau- the last 10 years, raising nearly $3 million for needy kids in our communities. Give us an example of innovations that you have created and used to build your company. We established a Wow-A-Friend Foundation to which employees contribute and we match funds. This money is used to he [\