Multi-Unit Franchisee Magazine Issue II, 2017 | Page 26

M ULTI -BR A ND
RECONNEC T
BY KERRY PIPES
Brand Champion!
Pizza Patrón franchisee buys the whole system
C
harles Loflin first met Antonio
Swad in 1997. Swad is the en-
trepreneur’s entrepreneur, the
founder of Wingstop and Pizza
Patrón. The two men hit it off and began
communicating about the possibility of
Loflin opening some Wingstops in his
home state of Texas. Within a year, he had
opened his first, in San Antonio. Since then
he has built an empire of 70 Wingstops
in Texas, New Mexico, and Arizona. But
it was the move Loflin quietly made late
last year that has turned heads.
Loflin and Swad remained close over
the years. Loflin had added Pizza Patrón
stores to his portfolio and last December
decided to go big: he purchased the entire
92-unit Pizza Patrón system from Swad.
Eleven of the brand’s units are company-
owned and Loflin operates 33 himself,
with locations in Dallas, San Antonio,
and Phoenix.
“I am committed to both brands and
NAME: Charles M. Loflin
TITLE: CEO
COMPANY: Pizza Patrón and San
Antonio Wings
NO. OF UNITS: 70 Wingstops, 33
Pizza Patróns (and the entire 92-
unit brand)
AGE: 48
FAMILY: Wife of 25 years and 2
children, daughter 14 and son 11
YEARS IN FRANCHISING: 20
YEARS IN CURRENT POSITION: 20
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