Multi-Unit Franchisee Magazine Issue I, 2014 | Page 66

SPEAKERS

KEYNOTE

Dr. John C.Maxwell

J.B. Bernstein

As a 25+ year veteran of the consumer goods and sports marketing
industries, J.B. Bernstein knows what it takes to receive positive
results. As the previous CMO of Seven Figures Management, Bernstein
was the sports marketing mastermind behind The Million Dollar Arm
contest. This revolutionary reality TV show for baseball players in India
yielded the first two Indian-born men to ever sign pro sports contracts
in the United States. Bernstein’s story is now the subject of a Disney
motion picture that will be released [