MULTI-UNIT
Buyer’s Guide
FOOD
Demographics
• xcellent building
E
& signage visibility
• Good retail synergy
• esidential population
R
of 25,000 in two mile
radius preferred
OPPORTUNITY
Description
El Pollo Loco’s success stems
from the unique preparation
of our award-winning pollo:
fresh chicken marinated in our
signature recipe. Our chicken
is fire-grilled and served with
hand-prepared salsas and
an assortment of side dishes.
Rounding out the menu are
fresh, flavorful entrées inspired
by the kitchens of Mexico,
including: burritos, salads,
tacos, quesadillas, tostadas and bowls. The brand
appeals to a wide variety
of consumers across different ethnic, gender, age and
income demographics.
SITE LOCATION
Assistance
Our team is committed to
working with franchisees
to identify the best possible
locations for new restaurants.
42
• aytime population of
D
10,000 within two mile
radius preferred
Qualifications
Fast Franchise Facts
Franchising Since: 1980, Year Founded 1975
Multi-Unit Franchisee Operating Units: 72%
Total Franchise Operating Units: 233
Company Operating Units: 168
El Pollo Loco® is seeking
franchisees for multi-unit
development opportunities
in the territories targeted for
growth. Qualifications include
5+ years restaurant experience and able to develop
restaurant(s) within the next
24 months.
Capital Investment: $900,000 - $1,755,000
Franchise Fee (per unit): $40,000
Royalty Fee (per unit): 5%
Advertising fee (per unit): 5% (4% in LA DMA)
Contact
John Onstott
VP Franchise Operations
Build-Out Options: Freestanding with drive-thru, Inline,
(760) 845-4469
[email protected]
Endcap or Endcap with drive-thru.
elpolloloco.com
Territories: Northern CA, AZ, CO, NM, TX, UT
MULTI-UNIT BUYER’S GUIDE 2014