MULTI-UNIT
Buyer’s Guide
FOOD
Demographics
• 50,000+ median
$
household income
• ell educated, professional
W
or clerical workforce
OPPORTUNITY
Description
McAlister’s Deli, a leading fast
casual restaurant, is seeking multi-unit and single-unit
operators with casual dining
experience and strong community ties to join its growing
concept. Franchisees may
benefit from a 2-to-1 sales-toinvestment ratio with an average unit volume of $1.3 million
(2011) and the potential for
long-term franchisee profitability. As part of the thriving
fast casual segment, McAlister’s
Deli offers extensive support
in all aspects of owning and
operating a restaurant.
Qualifications
Franchisees should understand
the importance of strong
operations and be committed
to offering the best guest
experience. Multi-unit franchisee candidates should have
restaurant experience and be
successful business leaders,
while single-unit franchisee
candidates should have relevant
customer service experience.
Also, candidates should
possess a minimum liquidity of
$250K-$750K and net worth
of $500K-$1.5M
• Families with children
• College students
SITE LOCATION
Assistance
McAlister’s Deli offers full site
location assistance.
Fast Franchise Facts
Franchising Since: Franchising:1994, Founded:1989
Multi-Unit Franchisee Operating Units: 85%
Total Franchise Operating Units: 264
Company Operating Units: 47
Capital Investment: $545,000 to $1.4 million
Franchise Fee (per unit): $30,000 Multi-Unit;
$35,000 Single Unit
Royalty Fee (per unit): 5% of gross sales
Rankings
& Awards
Advertising fee (per unit): Current 0.75%
Earnings Claims: Yes
Build-Out Options: Free standing, end cap/inline, colleges,
universities, shopping malls, airports, medical facilities,
casinos, travel centers, military bases
Available Territories: Pennsylvania, Wisconsin, Illinois,
Minnesota, Iowa; Additional territories are available.
• 012 Top Performing Fast
2
Casual Restaurant in Food,
Beverages, Value, Service
and Atmosphere, Technomic®
• 012 3rd Favorite Sandwich
2
Chain, Market Force
• 012 Top 25 Restaurant
2
Social Media Index, Nation’s
Restaurant News®
Contact
Peter Wright
Vice President of Franchise Sales
Office (770) 360-8320
Mobile (720) 278-6680
[email protected]
mcalistersdelifranchise.com
MULTI-UNIT BUYER’S GUIDE 2013
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