Multi-Unit Franchisee Magazine 2013 Buyer's Guide | Page 30
MULTI-UNIT
Buyer’s Guide
FOOD
Fast Franchise Facts
Franchising Since: 1986
Multi-Unit Franchisee Operating Units: 485
Total Franchise Operating Units: 780
Demographics
We continue to capitalize
on our growing brand
awareness in the northeast,
midwest and south.
New territories in the southwest
are opening in 2013.
Company Operating Units: 295
Capital Investment: $453,000 to $627,200 excluding real estate
Franchise Fee (per unit): $30,000
Royalty Fee (per unit): 4%
Advertising Fee (per unit): 5%
Earnings Claims: Yes
Build-Out Options: New Prototype Free Standing, Inline, End
Cap, Conversion, Malls, Airports
Available Territories: United States
SITE LOCATION
Assistance
Checkers provides experienced
real estate, site selection
and construction support
and a complete guide to
new restaurant opening
and ownership.
Qualifications
Contact
Our ideal candidate has
multi-unit restaurant and/or
franchise experience, has a
passion for Checkers and
a minimum net worth of
$1 million. Strong ties and
an understanding of the
preferred market are a plus.
Liz Waibel
Lead Qualification Specialist
(813) 283-7069
[email protected]
checkersfranchising.com
OPPORTUNITY
Description
For the past few years, Checkers Restaurants seemed to flow
unnoticed in the crowded fast
food burger segment, content
with its size, market share, and
stagnant expansion. The truth
is, Checkers has been revving
up and emerged out of its
“sleeping giant” mode, making
breakthroughs in real estate,
marketing, product development, customer satisfaction,
and operational execution, effectively revamping the brand to
take back the burger segment.
Historically, Checkers offered
one double drive thru restaurant
format. Today, Checkers offers
four formats that allow flexibility, reduce investment and
dramatically improve returns.
Options include a redesigned
freestanding restaurant, inline,
end cap and existing restaurant
conversions. Category leading
sales, differentiated flavor and
guest convenience creates a fun,
exciting burger franchise.
FULLY LOADED FRANCHISE OPPORTUNITIES
Checkers has redefined itself to provide more revenue generating programs than
ever before. Our new restaurant prototype is one of the recent updates we’ve
made to bring value to our guests and franchisees.
• Lower investment costs than previous
free-standing locations
• Improved drive-thru experience – fast, easy, accurate
• Sales to Investment Ratio 1.8:1
• Redesigned kitchen provides operational efficiency
• Iconic brand features remain – stainless steel band,
checkerboard accents, red umbrellas and black,
red and white color scheme
WWW.CHECKERSFRANCHISING.COM 888.913.9135
© 2012 Checkers Drive-In Restaurants, Inc. THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION OR ENDORSEMENT BY THE
COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLTEE AND NOT MISLEADING. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the
Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.
25
MULTI-UNIT BUYER’S GUIDE 2013