Multi-Screen Advertising Market Analysis, Forecast, and Trends by2018 Multi Screen Adverting Market Forecast to 2018 | Page 2
Multi-Screen Advertising Market Analysis
and Forecast (2013 – 2018)
Smartphone, tablet PC, laptops/PC and television are the multi screens currently
discussed in the report. They are also called the Four-screen market and as such a
nascent field compared to the huge television advertisement and media industry.
Consumers are using their digital devices in a variety of ways to access media and
content on the internet or from their digital set top boxes.
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