4 BIG LESSONS
Landing Your Moon Shot :
4 Big Lessons MSPs Can Learn From Living Legend Buzz Aldrin
WITH BUZZ ALDRIN
Fifty-five years ago this July , science fiction became reality when two men took their first steps on the moon ’ s surface — an event that remains one of the greatest adventures in the history of mankind , even to this day .
One of those men , Buzz Aldrin , is a unique blend of scientist , pioneer , inventor , and daredevil . The lunar landing took an incredibly dedicated team of smart , courageous “ dreamers ” who were determined to make the impossible possible , and there are countless lessons that can be learned from this momentous accomplishment and the man who is the only surviving hero of that historic journey .
What follows is a high-level summary of a presentation Buzz gave at our IT Sales and
Marketing Boot Camp to an audience of over 1,000 MSPs . To watch part of that presentation , go to MSPSuccessMagazine . com / buzz .
LESSON NO . 1 : THINK BIG .
As the saying goes , if you ’ re going to be thinking anyway , might as well think big . President John F . Kennedy delivered a historic speech in 1962 in which he declared , “ We choose to go to the moon ,” acknowledging the difficulties of the task , rallying the crowd , and inspiring a nation to a bigger vision of the future .
NASA figured it would take 15 years to land on the moon , but Kennedy ’ s speech challenged them to do it before 1970 . Aldrin watched in anticipation , pushing
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