GUEST APPEARANCE
 HOW TO ACHIEVE NEXT-LEVEL BUSINESS RESULTS :
 IS YOUR TEAM
 EXTREMELY
 ACCOUNTABLE ?
 Unlike executives in publicly traded companies , as a small-business owner , you care about results not because of the impact on your stock price , but because results mean making payroll and keeping the lights on . But many business owners struggle when they try to drive results by sheer force of will : No matter how strong you are , there ’ s only so much you can heave onto your own back .
 The key to lifting more and scaling your business is leverage , which means getting more out of your team . Hundreds of books have been written about how to develop stronger teams , but one powerful and often underappreciated way to increase results and collaboration is to help your team become extremely accountable .
 “ Extreme Ownership ,” a popular book by two former Navy SEALs , argues that civilian managers should adopt principles from military training . Authors Jocko Willing and Leif Babin argue the following :
 • The leader is always responsible for “ owning ” the failures or problems of the team , and leaders should never blame their teams for mistakes .
 • Plans should be simple and action-oriented , prioritizing activities against specific goals .
 • Sharing information and communicating are critical for success , and most failures are rooted in poor communication .
 • All team members need to understand and believe in the “ why ” of the mission , as well as the “ what .”
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