MSP Success Magazine June/July 2020 | Page 24

Bio
Increase Number Of Leads By 20 % ( Rounded )
New Leads : 86 Appointments : 41 ( 48 %) Proposals Generated : 28 ( 69 %) Closed Deals : 14 ( 50 %) Average First Year : $ 25,119.32 Total Annual Payout : $ 351,670.48
That ’ s an increase in $ 50,238.64 just by implementing a system and process to make sure your inbound leads aren ’ t burned ! It is critical that you implement processes , management , and automation tools to plug these costly holes in your sales bucket .
We use Infusionsoft as our CRM / automation tool and recommend it to our MSP clients , too , since we can embed Infusionsoft web forms directly on our landing pages and websites , ensuring that the lead is immediately captured in our database , automatically put into a follow-up sequence of emails and phone calls , and always placed into our automated drip marketing .
If you want more info on Infusionsoft , then visit MSPMarketing- CRM . com .
Stay tuned next month for when we take a look how MSPs are burning cash by failing to get to hot leads booked on their calendar . I ’ ll show you an easy and impressive way to instantly increase the number of leads booked on your calendar that ANYONE can implement — no CRM or automation tool needed ! n

7 Online Lead Generation Strategies For $ 5 A Day Or Less !

DOWNLOAD THE FREE GUIDE
FREE Lead Generation Guide For MSPs and IT Services Businesses ( Includes Slides , Video And Templates )
Visit Here To Get FREE Guide www . ToolkitLive . com / leads
3 Things To Plug All The Holes In Your Bucket
1 . A Documented Process There is a right way to do anything ; professionals don ’ t “ wing it .”
2 . Accountability And Management Resistance to accountability reveals a desire for sloppy performance , lack of professional integrity , and desire for an easy , low-pressure job ( reward without achievement ).
3 . Automation Tools You cannot easily organize , manage , and measure your marketing and sales process manually .

Bio

Allison Foelber is the VP of marketing and self-proclaimed “ Infusionsoft nerd ” at Technology Marketing Toolkit , where she helps clients leverage the marketing automation power of the software to organize and get a handle on their sales and marketing process so they can move prospects through the sales funnel faster . She can be reached at Allison @ TechnologyMarketingToolkit . com .

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24 | MSPSUCCESSMAGAZINE . COM • VOLUME 1 ISSUE 8

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