MSP Success December/January | Page 18

FEATURE COVER STORY CONT .
Rock icon Gene Simmons leaves his legendary mark , signing exclusive KISS memorabilia to support the lifesaving work of St . Jude Children ' s Hospital . including the Rock & Brews restaurant chain , Cool Springs financial services , a reality show , and a football team — LA KISS . He ’ s appeared in TV shows and movies , produced music , is a best-selling author on entrepreneurship , and is a well-known speaker on the business lecture circuit .
Simmons ’ s Rules For Building Wealth
Embrace Money Unapologetically “ Every step you take is either going to make you money or cost you money ,” he said . “ I prefer to make money . You have an inferred fiduciary duty to yourself .”
Work Harder Than Everyone Else
“ Some of the least intelligent people I ’ ve met are also some of the wealthiest individuals ,” Simmons revealed . “ The only difference between them and you is they work longer and harder . If you do nothing on [ the ] weekends — that ’ s 104 days out of the year where you ’ re doing nothing except spending money .”
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