MS Brochure 2020/21 MASTER-MA-Brochure-2019-20-single | Page 96

94 Experience real-world business challenges Put theory into practice and gain hands-on experience as you take part in internships and live client challenges. Throughout your program you’ll compete to solve real- world business problems as creatively as possible, and graduate with a practical skillset suited to any career. Problem-focused challenge learning We believe you learn best by doing. That’s why you’ll face real-world business challenges as part of your everyday classroom experience. Whether you’re figuring out how best to apply a new technology to an existing business, developing a startup idea, or coming up with innovative ways to address social problems, you’ll work in diverse teams to solve the big issues facing businesses today. This challenge-based approach to learning is what defines the Hult student experience. It’s through this highly practical education that you’ll learn from your mistakes, understand your strengths, and develop your skills. Work in diverse teams to solve real-world business challenges as creatively as possible. EXAMPLE MARKETING CHALLENGE How can marketers use personality profiling to target and recruit mid-life males into the growing Adventure Sports market? Solving for commerce Marketing students were challenged to pitch a business plan that outlined a B2B and B2C model that had been tested and validated with real consumers.