STEVE PRONKO DIAMONDS
DICKSON CITY, PA
MEMBER SINCE 1987
(570) 489-0951
STEVEPRONKO.COM
Whether you are looking for the
perfect wedding ring, customized
jewelry, or anything in between, Steve
Pronko Diamonds can help. Since they
opened their doors in 1928, they have
treated their customers like family by
including them in every step of the
process, making their jewelry dream a
reality, while making them feel right at
home. In this month’s Small Business
Spotlight, Nick Pronko tells us more
about what has made his family’s
business a local icon.
Your business has been in operation
since 1928, to what do you attribute
its longevity?
We value our customers and consider
them a part of our family. We treasure
our customer relationships and strive to
go above and beyond for them in any
way we can to make their experience in
our store as great as possible.
How has the jewelry business changed
over the years?
Like many industries, it has changed
a lot. E-commerce has affected small
jewelry stores in both positive and
negative ways. Creating a virtual
experience for our e-commerce
customers has allowed us to keep up
with the changing times.
You offer personalized consultations to
your customers, can you explain what
they entail?
The process is simple. Customers can
either call or email us with their idea.
Once our custom design experience
team fully understands their vision,
we bring their idea to life. We can also
4 • The Greater Scranton Chamber of Commerce
repurpose old jewelry, using existing
gemstones to create a new piece of
jewelry with sentimental meaning.
What advice would you give to
someone looking to custom design a
piece of jewelry?
It all starts with an idea. You should start
the design process early, because the
custom design process can take up to
two months, depending on the piece
we are creating and how many changes
you make along the way. Each step of
the process is communicated with the
customer and needs to be approved
before moving on to the next step.
How has being a Chamber member
helped your business?
Being a Chamber member has been
important for our business because we
absolutely love connecting with and
supporting other businesses in the
area. We value the amazing work the
Chamber does, and we’re grateful for the
local business connections we’ve made
through our membership.
We value the
amazing work the
Chamber does, and
we’re grateful for
the local business
connections we’ve
made through our
membership.
Get in the Spotlight!
Every month, The Greater Scranton
Chamber of Commerce features
a member small business in the
Small Business Spotlight. Don’t
miss your chance to be seen! Visit
scrantonchamber.com to apply for
membership or to fill out a Small
Business Spotlight application today!