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brand found out about them on social media.
12. The top 3 purchase-driving platforms are YouTube,
Facebook, and Instagram.
Do people like watching videos?
13. 78% of people report watching videos online each
week, with 55% of those watching on a daily basis.
14. 68% of people say they’d most prefer to learn about
a new product or service by watching a short video.
15. 54% of all people want marketers to put out more
video content.
Is video content being used by other companies?
16. 70% of businesses say they’re creating more videos
now compared to the same time last year.
17. 96% of marketers have placed ad spend on video.
18. 87% of businesses now use video as a marketing
tool.
19. 91% of video marketers consider video an important
part of their marketing strategy.
Do people like watching videos?
20. 78% of people report watching videos online each
week, with 55% of those watching on a daily basis.
21. 68% of people say they’d most prefer to learn about
a new product or service by watching a short video.
22. 54% of all people want marketers to put out more
video content.
Hopefully these 21 statistics show how important
video is in a marketing strategy. Video gets your message
across with an increased comprehension.