Modern Franchise Magazine August 2013 | Page 54

profile Variety is the spice of life… and business Helping people be effective in cross-cultural environments Holona and Trish Lui have been the leaders in Cultural Diversity training throughout Australian and New Zealand for many years. Starting from humble beginnings in Lower Hutt, near Wellington, they have built an international consultancy that has helped many growing businesses and institutions develop robust Cultural Diversity programs that benefit business resulting in happier customers, employees, franchisees and greater profits. 1. What inspired you to start Catalyst Pacific? What are your goals and values? We have always been passionate about learning and supporting people’s efforts to achieve to the best of their ability. This combined with a desire to set up our own business led my wife, Trish and I to establish Catalyst Pacific Ltd. We saw that there were a significant number of people whose talents and potential were largely untapped and that an often unspoken part of leveraging their potential was a strong underlying need to raise cross-cultural awareness. 54 | Modern Franchise Magazine maxiom