ADVERTORIAL
Tekkie Town launches New Performance Range in Select Stores
Tekkie Town has officially launched a bespoke and customised section in select stores focussing on growing its performance sport offering in 22 stores across South African and Nambia . The introduction of this specialised area in these stores represents Tekkie Towns commitment to service and quality . After 18 months of meticulous planning and design , the revamped stores redefine the shopping experience for not only the customer , but it has also strengthened Tekkie Town ’ s partnerships with international sport performance brand partners .
What ’ s the Big Deal ?
The new in-store concept introduces a compelling extension to the sports product category , adding performance sports ranges . In addition to offering a distinctive range of shoes and clothing new to the store format , Tekkie Town now offers road running , trail running , football and active footwear and sportswear . With this expansion , it aims to cater to the growing needs of sports enthusiasts and enhance their overall sports retail experience , by giving customers alternative retail options when looking for their technical sport shoes .
This means that more of your favourite road and trail running brands will be available in store and online through Tekkie Town . Adding to more variety in store , the sales staff in these stores have been carefully selected and provided with specialist training from the performance brands themselves , ensuring an in-depth knowledge of the technical benefits and attributes of the brands and shoe styles .
So , Will it be Better In-store ?
A modern and efficient shopping experirience is further enabled with dedicated staff , range displays and the introduction of technical accessories and clothing to build a full 360 offering .
“ We are excited to highlight our offering in the performance category to our loyal and new Tekkie Town customers alike . The revamped stores will showcase a curated selection of cutting-edge products and brands , reinforcing our commitment to delivering the highest quality in sports retail ,” says Riaan Van Rooyen , Chief Executive Officer at Tekkie Town .
In highlighting this category , Tekkie Town affirms its commitment to evolve and adapt to the ever-changing retail landscape . Customers can expect a refreshing and modern store setup that will elevate shopping experiences at Tekkie Town .
For more info on Tekkie Town , please visit our website : https :// tekkietown . co . za
WINNERS
WINNERS
As part of Tekkie Town ’ s launch of its new Performance Range , Modern Athlete had two R5000 Tekkie Town vouchers to give away to two lucky readers , and we can now announce the two winners . Congratulations to Clinton Meyer from Somerset West in the Cape , and Lerato Sedibe from Roodepoort in Gauteng . We will be covering their in-store experience on our platforms !
26 ISSUE 162 | www . modernathlete . co . za