As part of its big anniversary year , globally recognised sports company PUMA kicked off the World Athletics Championships in style this August , by welcoming athletes and media from around the world to the official opening of the PUMA House in Budapest .
PUMA Celebrates 75th Anniversary in Style at World Champs
As part of its big anniversary year , globally recognised sports company PUMA kicked off the World Athletics Championships in style this August , by welcoming athletes and media from around the world to the official opening of the PUMA House in Budapest .
In the days leading up to the 2023 World Athletics Championships , there was a flurry of Forever Faster activity in the Hungarian capital city as PUMA opened its new PUMA House . Modelled on similar conceptual set-ups by PUMA in other cities around the world , the new PUMA House creates a multipurpose space that can be used for exhibitions , events , fittings , product launches and other media events , and during the nine days of these World Champs , also offered a ‘ second home ’ for all the PUMA-sponsored athletes and teams .
At the opening , PUMA ’ s Chief Product Officer Maria Valdes and Erin Longin , the General Manager of Run / Train , took to the stage alongside PUMA ambassadors and icons of track and field , including Karsten Warholm ( Norway ), Marcell Jacobs ( Italy ), Shericka Jackson ( Jamaica ), Julien Alfred ( St Lucia ), Mutaz Barshim ( Bahrain ) and Pia Skrzyszowska ( Poland ), giving insight on their preparations and expectations for the competition .
“ 2023 is a great year for us – it ’ s our 75th year anniversary – and we truly believe that track and field is the root of many sports ,” said Valdes . “ There are so many memorable moments we can look back on where track and field really represented our brand . From Tommie Smith back in 1968 to the numerous world records of Usain Bolt just a couple of years ago . We hope to have more moments like this that can help shape us for years to come – starting here in Budapest .”
More Global Success for PUMA
These World Champs once again proved a huge success for the PUMA brand , with a number of its stars finishing on the podium across a wide spectrum of events , including these gold medallists :
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Click this link to watch some of the action and interviews from the opening of PUMA House Budapest .
• Karsten Warholm ( Men ’ s 400m Hurdles ): The Norwegian World Record-holder and reigning Olympic Champion added a third World Champs title to his long list of achievements , claiming the gold medal in 46.89 seconds .
• Shericka Jackson ( Women ’ s 100m , 200m & 4x100m ): It proved a hugely successful week for the Jamaican , as she took the gold medal in the 200m ( 21.41 ), silver in the 100m ( 10.72 ) and another silver with the Jamaican team in the 4x100m relay – an exact repeat of her medal haul in the 2022 World Champs in Eugen , USA !
• Armand ‘ Mondo ’ Duplantis ( Men ’ s Pole Vault ): Having already won the 2021 Olympic and both the 2022 Outdoor and Indoor World Champs titles , the flying Swede added another World title with a winning height of 6.10 metres , then thrilled the crowd with an attempt at his own 6.21m outdoor World Record by going for 6.23m – and only just narrowly missing it .
• Yaroslava Mahuchikh ( Women ’ s High Jump ): After taking the silver medal the 2019 and 2022 World Champs and bronze at the 2021 Olympics , the Ukrainian finally claimed the top step on the podium as she won the competition with a winning height of 2.01m .
• Gianmarco Tamberi ( Men ’ s High Jump ): After sharing the Olympic gold medal in 2021 with fellow PUMA athlete , Mutaz Barshim of Bahrain , the Italian took gold in Budapest with a clearance of 2.36m , sparking his customary crazy celebrations . ( Three-time defending World Champion Barshim had to settle for the bronze medal this time .)
25 PUMA would like to congratulate its gold medallists , and all PUMA athletes who went Forever Faster at the these 2023 World Championships . Here ’ s to even more medals at the 2024 Paris Olympics !