Modern Athlete Magazine Issue 132, July-Aug 2020 July-August 2020 | Page 5

SA's Biggest Running Publication Show Your Support for South Africa’s Only Remaining Monthly Running Mag While more and more magazines, even entire publishing companies, are closing down in these uncertain times, Modern Athlete is the only remaining monthly running mag in South Africa, and we’re proud of that. But these are tough times for the media industry in general, and even more so for a niche magazine such as this. For over 10 years we have brought you a FREE running publication every month. Now we are asking you to support your favourite running publication to help us get through this COVID-19 shutdown, which has put the brakes on just about all the advertising income we need to keep Modern Athlete running. In recent times, most of the advertising featured in the mag has been event-related, but with all events postponed or cancelled until further notice due to the COVID-19 lockdown, we have been hit really hard in terms of lost revenue. And that’s why we need your support, please. You can help us keep Modern Athlete coming out each month, by clicking the link below to show your support for SA’s biggest running publication. Thank you! Team Modern Athlete SUPPORT THE MAG THANK YOU! We’d like to say a huge thank you to all who responded to our previous calls for financial help. Your support helped us to keep going thus far through the darkest months of the lockdown, and we are hugely grateful to every one of you! 5