Classifying Retailers
Cath Kidston
> Ownership- private limited liability company
> multiple retailer
> Large Business
>Turnover- £115,420,000
>Premium Pricing
> Customer contact- Online, mail order, face to face
Burberry
>Ownership- Public limited with share capital
> Multiple/chain retailer
>Large Business
> Turnover- £2,514,700,000
>Premium pricing
>Customer contact- Online,
face to face, phone