Modello Volume 1 | Page 27

Online Stores

Multiple Retailers

Not For Profit

Supermarkets

A brand that enables customers to purchase products through the internet only. E.g- Asos or Boohoo

A way of offering products to a customer through multiple retail channels such as online, a brick and mortar store or through a catalogue. Eg- Topshop, River Island or Zara

A retailer that does not make a profit from the product it sells. E.g- Charity shops such as; Oxfam or NSPCC.

A large self-service store selling food and household goods. e.g.- Tesco, Asda or Waitrose.