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GALLERY SHOES
OPTIMERER I AREAL BÖHLER
GALLERY SHOES OPTIMIZES IN AREAL BÖHLER
Gallery SHOES præsenterer en række spændende nyheder til den
kommende udgave af messen i september.
Gallery SHOES presents exciting new developments at the upcoming
edition of the trade fair in September.
AF HELLE MATHIESEN
For at give de besøgende den bedst mulige
oplevelse i Areal Böhler - og baseret på er-
faringer fra de seneste år - er halstrukturer,
indgangsområder og segmenter optimeret.
Til september byder Gallery SHOES sine gæs-
ter velkommen ved indgang I i hallen Altes
Kesselhaus, der er forbundet med et catering-
område. Derudover skabes der med åbningen
af indgang II et åbent gårdhavemiljø, der fører
til hallerne Blankstahlhalle, Edelstahlhalle, Alte
Federnfabrik og Glühofenhalle. Gården funge-
rer som et mødested og forbinder hallerne på
den anden side af gaden med hovedhallen
Alte Schmiedehallen. Via indgang III kommer
de besøgende til Halle am Wasserturm, Kalt-
stahlhalle og til Alte Schmiedehallen.
NY HAL TIL KID'S ZONE
Fra september 2019 er segmentet Kid’s Zone
placeret i en helt ny hal i en anden del af om-
rådet. Dermed bliver det til et nærværende
mikrokosmos, der kan fungere som en selv-
stændig begivenhed. Den nye Kid’s Zone lig-
ger i den nye Rohstahlhalle.
Comfort-området vil også blive forbedret med
en ny, separat indgang, der yderligere under-
streger tilstedeværelsen af dette segment i
Areal Böhler.
INSPIRATION OG INFORMATION
Gallery SHOES vil igen blive suppleret af et
spændende og informativt program med
foredrag, trend forecasts og pressekonfe-
rence.
Modeshow-konceptet bliver udvidet, og ud-
over brandshowet lanceres Gallery SHOES
Selected Show, hvor udstillere fra forskellige
segmenter præsenterer deres nye produkter
til Spring/Summer 2020.
SUMMARY
In order to get the most out of Areal Böh-
ler's structures for customers and based on
experience of the last two and a half years,
the hall structures, entrance areas and seg-
ments have been optimized. In September,
Gallery SHOES will welcome its visitors to
entrance I in the hall Altes Kesselhaus, con-
nected to a Catering Area. In addition, with
opening of entrance II, the fair team has
created an open forecourt leading to the
halls Blankstahlhalle, Edelstahlhalle, Alte
Federnfabrik and Glühofenhalle. This new
forecourt serves as a meeting point and
will connect the halls on the other side of
the street to the main hall Alte Schmiede-
hallen. Via Entrance III the visitors will reach
the Halle am Wasserturm, the Kaltstahlhalle
and the Alte Schmiedehallen.
From September 2019, the Kids’ Zone will
be located in a completely new hall in a dif-
ferent part of the venue: even more present,
it will become a light-flooded microcosmos
that could function as a stand-alone event.
The new Kids' Zone will open its doors from
September in the new Rohstahlhalle.
The Comfort area will also be enhanced
with a new, separate entrance that will even
further emphasise the presence of this seg-
ment at the Areal Böhler.
Gallery SHOES will once again be com-
plemented by an exciting and informative
supporting program with lectures, trend
forecasts and press conferences.
The fashion show concept of the Gallery
SHOES will be expanded, and in addition to
the brand show of the last two seasons with
well-known brands like Marc Cain, there will
be a Gallery SHOES Selected Show for the
first time in September. In this mixed show,
numerous exhibitors from the different zo-
nes of the Gallery SHOES will be presen-
ting their new products for Spring/Summer
2020.
Gallery-shoes.com