modebranchen.NU NU International Januar 2020 Interior | Page 16

ALLY DESIGN
METTE DITMER
LAUVRING
REZAS
CREATIVE COLLECTION
LUCIE KAAS
HOPTIMIST
LIND DNA
KODANSKA
THE ATELIER
In the trend The Atelier, creativity and the for-
ce of creation are in focus. In this part of the
season’s trends, designers draw their ideas
from the artist’s workshop. Some brands are
also including the customer as a co-producer
in an effort to establish and expand his or her
skills via products designed for him or her to
put together or give colour.
The Atelier trend is filled with creativity,
authenticity, and romance, and can take many
expressive forms. The polished is given an
edge and an authenticity by using the artist’s
workshop as a foundation and inspirational
universe.
The visual style of The Atelier is a nonchalant,
messy everyday style that combines creative
elements and uses the whole colour palette
LAUVRING
LENE BJERRE
so that mismatched colours are seen in new,
exciting, and often contrasting combinations.
Part of this interior trend draws inspiration
from French aesthetics and the time when
Paris was the centre of Europe’s creative and
artistic souls in both poetry and painting. Here,
the look is even more nonchalant and more ro-
mantically inclined in a sort of everyday deca-
dence. A concrete example of this composite
style is the mixing of fresh and dried flowers
– the style is underlining contrasts and an anti-
thesis to “comme il faut” in its look.
Work in progress is another look that is being
explored. The style is made to look unfinis-
hed, as if the home is frozen in the middle of a
creative process. Line drawings and sketches
contrast with the digitalization of modern life,
and we’re looking back to a time when pen-
GREENGATE
VILLA COLLECTION
cils, boards, brushes, bound books, and old-
fashioned measuring instruments were the
tools used. A new interest in paper is emer-
ging - old forms of paper and the art of book-
binding. Soft lines and the stroke of a brush
are used as print motifs or as part of patterns
on wallpapers, rugs, or in pictures. The same
goes for water colours, which are also an ex-
pression of the romanticization of the artist
and his work.
The objects of the artist and old heirlooms
are used as decorations in private homes and
stores as a way of lending a cosier, more crea-
tive, and less clinical feel to the scene. Whole
settings generally become heavier - with se-
veral layers of textiles, for instance - and with
the use of different colours as well as by com-
bining different patterns.