modebranchen.NU NU buyer's magazine, Dec. '17/Jan. '18 | Page 4

Editorial Colophon A/W 18-19 LOOK OUT FOR DANISH DESIGN, FASHION AND HYGGE Danish fashion, design and lifestyle inspire international buyers season after season. And now Denmark is also exporting words! The word Hygge is hard to explain and even harder to pronounce, but never the less the Danish word "hygge" (is pronounced "hooga") has exploded in popularity around the world. It translates roughly to "cosiness", but it means so much more than that. Read more in the article on Danish interior trends inside the magazine. PUBLISHER Mathiesen Media, Strøget 40, DK-7430 Ikast, t [phone], www.mathiesenmedia.dk Editor in Chief: Helle Mathiesen, [email protected], www.modebranchen.nu Journalists: Jette Aaes, Helle Mathiesen Translator: Martin Skovgaard Lauritsen, martinskovgaardlauritsen.dk SALE Advertising: Dorte Knudsen t [phone], [email protected] DESIGN Happy, www.happyogco.dk We also focus on Danish fashion tendencies and you will find the article about fashion trends for AW 18/19 at pages 18-23. You can also look forward to getting inspired by articles that put spot on exiting news from Danish fashion-, accessory- and interior companies. Art Director: Marie Louise Boelslund PRINT Strandbygaard, www.strandbygaard.dk CIRCULATION 8,000 copies In this issue of NU you will also find relevant previews to a range of trade fairs in Europe. Recipient countries: Europe We are happy to provide you with a clear overview and lots of inspira- tion ahead of the new season. See you in Berlin, Amsterdam, London, Frankfurt, Düsseldorf, Copenhagen, Hamburg, München or Paris! January 2018 (Copenhagen Fashion Week AW18/19) Next issues: June 2018 (International issue SS19) July 2018 (Copenhagen Fashion Week SS19) HELLE MATHIESEN Editor in Chief Distribution: The NU magazine is distributed with support from Dansk Fashion and Textile. www.dmogt.dk COVER PHOTO Knudlundvej 3, Dk-8653 Them, Denmark t + 45 87 24 45 00, e [email protected] www.Isay.dk MODEFABRIEK: District A, PURE LONDON: Stand C103 4 | ISSUE NO 04 DEC 2017 / JAN 2018 | MODEBRANCHEN.