modebranchen.NU NU buyer's magazine, Dec. '17/Jan. '18 | Page 20

2018-19
TREND A/W
Article
PEP
FRANSA
SOLID
PART TWO
KAFFE
CREAM
SANITA
DESIRES
SPARKZ
LINDBERGH WHITE
PULZ JEANS
LAURIE
adds that the colours of this trend, which is cated Parisian women of the past. Yet again
acid yellow and light green. Lapel badges, everyday and imperfect. A low key motel,
aimed at young men and women, will be al-
most psychedelic and neon-like pastels like
embroidery, patches and other decorative
details will remain popular in this trend.
Refined fashion in a trashy scenery
When it comes to a wider audience in terms
of mental age, we can expect to see collec-
tions that draw inspiration from sophisti-
we will see a counter trend, in which de-
tails and photos are contemporary, trashy,
a dull copy room or a subway train are
examples of backgrounds for photos of
stunning, exclusive and sophisticated mo-
dels in fashionwear and makeup.
The style is incongruous and ambiguous.
The atmosphere and general look is Psycho-
esque. The new scenery reflects a fashion
20 | ISSUE NO 04 DEC 2017 / JAN 2018 | MODEBRANCHEN.
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