modebranchen.NU buyer's magazine NU no 4 July/August 2020 | Page 86
AW 20/21
NEW SCANDI LIVING
ANNA VON LIPA
GREENGATE
THE ORGANIC COMPANY
COLUMBINE
THE ORGANIC COMPANY
GREENGATE
HÜBSCH
CHAKAR
MODEBRANCHEN. · ISSUE NO 04 · 2020 · 8 6
OOHH LÜBECH LIVING
METTE DITMER
SOCIETY OF LIFESTYLE
The dried flowers that we have seen for several
seasons will continue, but they will be scenery to modern locations such as restau-
a revival, adding authenticity and dramatic
given an elegant and decadent twist in the rants and hotels. On the home front, people
form of larger flowers, serving to capture the will utilize smaller items such as antique furniture,
wallpapers, draped fabrics, and old
mood of an earlier time.
When it comes to textiles, we will draw inspiration
from the “archive” - older companies to create similar effects.
portrait paintings in beautiful frames in order
will find ideas in previous heritage designs,
while younger companies will have to draw NEW SCANDI
inspiration from more general patterns of New Scandi Living er et andet take på trenden,
hvor vi henter inspiration på en kortere
previous eras.
Original murals in historical settings will see bane tidsmæssigt, da der skeles til 1970’er-
BLOOMINGVILLE
nes stil. Lyse, nordiske træsorter er dominerende
i denne trend, hvor cirkulær økonomi
og bæredygtighed med lokalt producerede
trævarer tænkes ind.
Bogreolen bliver et key item, og reolen fungerer
som hyggeskaber, men sender også
et signal om, at man sætter pris på værdier
som viden og kultur.
Stilen er let og upoleret, og træet går igen i
trælofter, på vægge og i møblerne.
Farveskalaen går fra de råhvide toner over
sand og okker til de grålige og gråbrune far-