modebranchen.NU buyer's magazine NU no 4 July/August 2020 | Page 78

ARTIKEL · ARTICLE URBAN, DOWN-TO-EARTH, AND CONTEMPORARY FOR MEN FOR WOMEN: GOOD VIBES ONLY! Milestones herre-kollektion til S/S 2021 har variation som key word. Det gælder både styles, snit og farver. I disse turbulente tider fokuserer Milestone på det urbane, det jordnære og det moderne look. Milestones dame-kollektion har fokus på ”Good vibes only!” The Milestone S/S 2021 collection has variety as its key word when it comes to the models and cuts, as well as the colours. In turbulent times, Milstone is focusing on the urban, down-to-earth, and contemporary look. For women the focus is: Good vibes only! AF HELLE MATHIESEN MODEBRANCHEN. · ISSUE NO 04 · 2020 · 7 8 Fantasy er inspireret af fremtiden, af længslen efter det nye, det ukendte. Milestones nye kollektion til herrer beskæftiger sig med den digitale generations livsstil – her foregår livet altid i høj hastighed, og stilen er altid banebrydende. I S/S 2021-sæsonen er utilitytrenden og funktionalitet afgørende. Kollektionen er inspireret af sports- og streetwear. Farverne er friske og futuristiske med accenter i skinnende og reflekterende signalfarver. Hybrid-styles er designet med innovative materialeblandinger og klare farvesammensætninger. Kombinationen hvid og neon giver blikfang. Jo mere teknisk, vores omgivelser bliver, des mere har vi behov for naturen til at skabe balance. Miljøbevidsthed og bæredygtig levevis er blevet varme emner i dagens verden. Fokus er på sund outdoor livsstil. Hiking og outdoor aktiviteter er kommet på dagsordenen: Livet på landet idylliseres, og der er efterspørgsel på workwear med multipockets og boxy silhuetter. Neutrale farver, varme jordtoner og klare, friske farver er karakteristisk for dette tema i kollektionen. Beige, brun og nuancer af cognac findes primært i styles i læder, ruskind, nubuck og nappa. Men også i dette tema findes der farver, der highlighter og giver kontrast. Blandt sæsonens must-haves er biker bombers og suede bombers. GOOD VIBRATIONS GOOD VIBES ONLY! er mottoet for Milestones Spring/Summer 2021-kollektion til kvinder. Turbulente tider kræver positiv energi med friske farver og en afslappet attitude. Kollektionen har fokus på individualitet, og i alle henseender giver farvepaletten appetit på sommeren. Pudderfarver, bløde pasteltoner med en subtil glød og frosty pasteller er i fokus. Trendfarverne hedder Icy Silver, Frost Blue, Frost Pink og Frost Orange. Et nyt, forfriskende og pulserende farvetema inspireret af naturens egne vitaminer: Citron Vert, Lime, Papaya, Mango, Mandarin og Tomato - en seriøs frugtpunch! Ud over de stærke farver er farvepaletten bred med såvel kølige som varme toner inspireret af jordens farvetoner. SUMMARY Fantasy is inspired by the future, the longing for the new, the unknown. Milestone is engaging with the lifestyle of the digital generation – always high-speed, always cutting-edge. For the S/S 2021 season, technological utility and functionality are paramount. The collection features strong sport and streetwear influences. The colours are fresh and futuristic with accents provided by signal colours, gloss and reflective shine. Hybrid, high-tech models are designed with innovative material mixes and bright colour mixes. The combination of white with neon accents is a real head-turner. The more technical the environment, the more people need nature to balance it out. Environmental awareness and sustainable living have become hot topics in today‘s world. The focus now is on healthy outdoor living. Hiking and enjoying the outdoors are the order of the day for the new travel generation: Farm idylls and work-wear authenticity with multipockets and boxy models with collars and denim jacket shapes are in demand. Neutrality, warm earthiness and bright freshness are characteristic of this collection. Colours like beige, brown and shades of cognac can be found primarily in leather, suede, nubuck and nappa. But obviously the odd highlight colour is essential here too. Also among the season‘s must-haves are biker bombers and suede bombers. GOOD VIBRATIONS GOOD VIBES ONLY! is the motto of the latest Milestone Spring/Summer 2021 collection for women. Turbulent times call for positive energy with fresh colours and a casual attitude. A concentrated collection with an eye toward individuality and in every aspect, this year‘s colour palette whets the appetite for summer. Powdery, soft pastel tones in nylons with a subtle glow and frosty pastels in soft nappa in a cloudy look are must-haves. The trend colours are Icy Silver, Frost Blue, Frost Pink and Frost Orange. A new, refreshingly vibrant colour spectrum – take your colour vitamins: Citron Vert, Lime, Papaya, Mango, Mandarin and Tomato – a serious fruit punch! These intensive and energising highpigment colours are available in: Electric Blue, Bright Pink, Flash Mandarin, Sun Yellow – absolutely dynamic! As well as the vibrant colours, our broad palette of cool and warm earthy tones is also perfect for a summer look. MILESTONE / JBR AGENCIES CIFF SHOWROOMS B1-101