Other one-to-one engagement tips
In their own words : It makes sense to ask individuals to put into their own words what the consequences would be for them of them being involved in a crash or losing their licence as a result of distracted driving . This involves a different , more personal , thought process to just being asked of they can state the size of the fine or the number of points the offence attracts .
Read the signs : Wherever you encounter someone one-to-one , there are likely to be signs that tell you something about that person ’ s situation . These can be clues as to what kind of information or framing of the message will have most resonance for them . For example , a person with children or with ‘ Baby on Board ’ signs , or child seats in their car , may be more receptive to messages about who needs them to get home safe . Someone who is driving a company vehicle may be more receptive to messages about the consequences of losing their licence . It ’ s a basic form of profiling , but one that may help you to select the most appropriate message , and is based on the transtheoretical model of behaviour change 1 .
Fear of Missing Out : Research tells us that young people , in particular , are prone to using their mobile phones while driving to stay socially connected ². Someone who seems to be showing these characteristics might be engaged by conversations about ‘ missing out ’ on a future with their friends , doing all the things they have planned - all for the sake of ‘ missing out ’ on someone ’ s latest Instagram post of their dinner .
¹ Prochaska , J . O ., 2013 . Transtheoretical model of behavior change . In Encyclopedia of behavioral medicine ( pp . 1997-2000 ). Springer , New York , NY .
² Oberst , U ., Wegmann , E ., Stodt , B ., Brand , M . and Chamarro , A ., 2017 . Negative consequences from heavy social networking in adolescents : The mediating role of fear of missing out . Journal of adolescence , 55 , pp . 51-60 .
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