2022 ADVERTISING MEDIA KIT www . tacticsmagazine . com
TACTICS MAGAZINE
The Global News Source for Shopping Center Professionals 6,500 WEEKLY SUBSCRIBERS • 26,000 READERS EVERY MONTH
Recognized for 30 years as the industry ’ s leading trade publication with a strong marketing focus , Tactics has expanded its content to share strategies relating to other aspects of shopping center business , including leasing , center management and maintenance , property development , retail store operation and promotion , professional development , and more . That ’ s in addition to continued coverage of advertising campaigns , seasonal programs , sales promotions and events , technology-based services and activations , and other marketing initiatives at both the shopping center and corporate levels .
Tactics Magazine – Website & Digital Editions
Tactics Magazine publishes content online to deliver news posts and weekly articles on its Web platform . It also publishes special digital editions focused on topics such as Serving Families and Entertaining Teens & Kids ( aka Gen-Z ), Holiday Marketing , Retail Technology , Sales Promotion & Events , and Food & Fashion .
The magazine is designed to assist professionals who are responsible for marketing and managing shopping malls , open-air centers , lifestyle and town centers , outlet centers , retail parks , and retail stores .
Our readership , which ranges from property-based managers to senior corporate executives , has proven purchasing powers across all areas of shopping center management — creative design , media planning , leasing , market research , décor , sales promotion and events , digital marketing , operations , maintenance , sustainability upgrades , and customer service .
If you are serious about targeting this very lucrative pool of decision-makers , advertising on the website and in the digital editions of Tactics Magazine is your best option . For information , visit www . TacticsMagazine . com .
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Advertising Email Contact : Marianne Svensson , marianne @ tacticsmagazine . com