8 MiMfg Magazine February 2017
Q
& Conversations A Key
Interview with MMA ’ s Elyse Kopietz
Q : For several programs , MMA is partnering with other organizations . What value do these partnerships add for MMA members ?
Kopietz : Being armed with reliable information and knowledge of how emerging industries will impact your business is part of the key to success . MMA events are one way we are committed to helping Michigan manufacturers be informed , access resources and build a community of shared experience .
In 2017 , MMA will be embarking on program partnerships with a number of organizations : the Society of Manufacturing Engineers Education Foundation , the National Center for Manufacturing Science , the State Bar Association of Michigan and numerous agencies at the State of Michigan , to name a few . Through these partnerships MMA has better access to industry and issue experts and can deliver dependable in depth best practices and resources .
Q : What can attendees of the 2017 MFG Forum expect ?
Kopietz : Last year , members and staff conscientiously evaluated every aspect of this program to identify what brings the greatest attendee return on investment . Building on new understanding of the content and format that excite and engage Michigan manufacturers , the 2017 MFG Forum is a must-attend event .
For more than a decade the MFG Forum has provided a format to educate leading manufacturers on emerging issues impacting their business . In 2017 , the MMA is proud to partner with the National Center for Manufacturing Science ( NCMS ) to help small , medium and large manufacturers understand the growing importance of Operational
Elyse Kopietz , Director of Communications , Marketing & Events , MMA
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Is passionate about what MMA has to offer every manufacturer operating in Michigan .
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Has worked at MMA since 2011 ( her second day was that year ’ s Forum ).
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Received her CAE in January .
Cyber Security risks and how to protect your information and your business ( see page 6 for more ).
Q : Advocacy is an important benefit of MMA membership . What can interested industry leaders do to learn more about this process ?
Kopietz : Whether or not you take an interest in politics , it is interested in you and your business ! Each year , hundreds of bills are introduced . From taxes and energy policy to environmental regulations and health care , the successful employer needs to be informed and participate in the policymaking process .
MMA Policy Committees are issue specific , focused on industry concerns ranging from environmental regulations to energy policy . See upcoming meetings , agendas and topics to be discussed online or call Bailey Judson , MMA government affairs coordinator , at 517-487-8552 .
MMA ’ s annual Lobby Day and Legislative Reception , held every fall , offer members the opportunity to really understand lobbying and how they can advocate for their business . Attendees will meet legislative leaders and discuss policy updates . The evening networking program , the prestigious Legislative Reception , permits members the chance to build relationships with legislators and agency representatives .
Q : MMA is creating new sponsorship opportunities in 2017 . What kind of changes were made and what value can potential sponsors expect to receive ?
Kopietz : Sponsorships are a great way to increase your brand , reach a captive audience and contribute to the success of manufacturers by ensuring their education programs are affordable and easily accessible to owners of all company sizes . This year , MMA ’ s new sponsorship format will provide more choices . Opportunities are limited and companies who are interested in this unique branding opportunity should contact MMA immediately .
Q : Why does MMA integrate networking into every event ?
Kopietz : Members have identified networking as an important part of professional development . The manufacturing community thrives when we can learn from each other , which is why event attendees are encouraged to interact with presenters through easy-to-use interactive technology to submit or up-vote