There are of course many ways in which millennial talent is attracted to your company. These are just a few of the areas I’ve experienced in my work with authentic employee brand and engagement that get in the way.
As CEO and a leader in your company, you have a responsibility to minimise the risk in your business. Not addressing these important areas of employer brand investment could present a risk you have not considered fully enough.
ACTIONS
Review your last three year’s recruitment insights data and do the following:
* Personally speak to a random selection of recent employees and get feedback on:
* recruitment personnel and communication effectiveness
* time taken from first communication to offer letter
* what would they improve about the process?
* Review candidates who did not take up the offer to join your company:
* What are their reasons?
* What was their experience of the interview process?
* What was their impression of your company brand via the recruitment / interview process?
Arrange a short call direct with Lesley to discuss Personal Branding training and coaching options for you and your organisation.
Lesley Everett – Personal Branding Specialist, coach and speaker
MilliOnAir | Business