MilliOnAir Magazine June 2018 | Page 94

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Today I just want to focus on the photography which if we had to choose 1 USP ( Unique Selling Point), this is the one. If you remember from last month, in Paris I attended an exclusive Lifestyle Media Preview event which included a small masterclass from Leica photographer Alex Lambrechts. It was then my pleasure to attend another one with Alex in London just a few days ago thanks to Huawei. ( If you want a reminder of the full specs of the P20 Pro, you can read my “The Huawei P20 Smartphone Series came, saw and conquered” article.

When talking to Alex, this is what he had to say about the features which represent real game changing improvements or upgrades:

The ability to switch between focal lengths with the new optical and hybrid zoom is critical for anyone wanting to take tighter portraits of people without having the extreme distortion we see from wide angle lenses, the new 3x optical zoom and hybrid extension of 5x magnification allows me to get flatter more pleasing close ups to mix perspectives in my Editorial stories.

I'm just blown away with the new night mode, the AI image stabilization recognises what it's liking at and automatically adjusts the stabilization accordingly to give me a super sharp handheld image in (even with zoom functionality) that I just cannot achieve by any other means without a tripod and much longer exposure, there's a lot at play internally with the AI, it's defies conventional photography physics...

Another favourite is the new Super Slow mode!!! 32x slow down even in low light with pin sharp detail just has to be witnessed to be believed, it's like nothing else I've seen on the any other device...

I have to say I agree with Alex in all 3! I recently starting shooting water slow mode videos and I am mesmerized by them and all you have to do is point and shoot. The way the AI works and gets to know you is just incredible.

Today I want to share some of his photography tips, so we can all take even better photos! But before that, let me tell you a bit more about Alex Lambrechts for those who don’t know who he is.

Having first picked up a camera in earnest, late in 2009, never one for taking things slowly, only months later, self-taught Alex was already exhibiting a selection from his work Almost Famous at Luxe Gallery, Mayfair, and later his Images headlined the well attended ‘Feeling Good’ exhibition for the David Lynch Foundation at Getty Images Gallery in London, October 2013, as well as two New York Galleries at the same time... Most recently he has released a new series titled ’To dance is to pray’ shot in Crow Nation, Montana with Christian Takes Gun Parrish a.k.a. Supaman...

Alex’s work is often recognised, for its Signature B&W Street/Documentary  style, although recently, you’ll notice he’s been using a lot more Colour and Analogue Film Photography, for his fashion, advertising & editorial campaigns. He is proud to work closely with and be an Official Contributor to LFI – Leica Fotografie International…

''The ability to switch between focal lengths with the new optical and hybrid zoom is critical for anyone wanting to take tighter portraits of people without having the extreme distortion we see from wide angle lenses.''

Alex Lambrechts

Alex Lambrechts