MilliOnAir Magazine April 2018 | Page 40

How do you reduce your environmental impact throughout the cycle of life of your product?    
Incorporating a green philosophy, we contribute a portion of our product sales to environment rejuvenation projects, operate a sustainable lab, and offer plastic-free stone packaging to minimize waste, water, and energy consumption.
Every Virginia Stone product is biodegradable. Our stone Luxador is 100% sustainable throughout its entire life span, and is sealed with a revolutionary eco-friendly coating. Our exterior packaging boxes are FSC certified, Green Seal certified, Carbon Neutral Plus, and fully recyclable.

Why would your brand never be accused of Greenwashing?
I did not build a sustainable luxury brand to 'look' good, I did it to 'do' good. As a forward-thinking eco-ethical brand - we are passionate about people, the environment, and all life on the planet. We are transparent in everything we do, and invite our customers to experience the world of Virginia Stone by sharing our stories.      

Some particularly exceptional aspects of your brand are…?
We are a leader in sustainable luxury and beauty, and are focused on being exceptional in every aspect of our craft. We are innovators and artists, offering a new way of approaching skin care - designing luxury formulas based on skin tone. The most important factor to consider when designing skincare is tone. Your tone determines your skin personality, which inherently defines unique characteristics like skin density, sensitivity, SPF requirements, and potency tolerance levels.
We also elevate your skin regime by offering an exclusive Bespoke Program, allowing customization based on your individual skin care needs and desires.

What’s your brand’s latest news?
We are pleased to announce that we will be launching 15 more luxe formulas across our 3 avant-garde collections in 2017 - along with an exclusive Bespoke Program.

Last word….
This is only the beginning of our story, so anything is possible!

MilliOnAir

www.virginiastone.com

''Virginia Stone - an innovative & customizable approach to skin care. See the world how we see skin.''