make communities so unique .
• Plan ahead . Small Business Saturday takes place each year on the Saturday after Thanksgiving in the United States . Since its inception in 2010 , Small Business Saturday has grown in popularity . American Express estimates that 110 million people participated in Small Business Saturday in 2019 , which underscores how shoppers can benefit from planning ahead . Research sales and inventories of local businesses you want to support so you ’ re ready to go come Saturday morning . Doing your homework can make it easier to navigate the crowds .
• Reserve a table at your favorite restaurant . A great meal with friends and family can be an ideal way to cap off a day of shopping , and it ’ s a great way to support a local restaurant . It ’ s worth noting that a National Today survey of 1,000 shoppers that focused on Small Business Saturday shopping habits found that food and groceries were the most popular things to buy local . Saturday is traditionally a popular night to dine out , and that popularity is even greater on Small Business Saturday . Shoppers can ensure they aren ’ t waiting for a table by booking a reservation in advance .
• Check your social media feeds . Many small businesses have recognized the value of communicating directly with consumers through their social media feeds . Throughout the day , shoppers can keep an eye on Facebook , Twitter and Instagram to learn about special sales or events . In addition , shoppers can share their shopping experiences via their own feeds . Many small businesses rely on word-of-mouth from existing customers , so this can be another way to show your support for the establishments that call your community home .
Small Business Saturday is a great way to begin the holiday shopping season on the right foot .
2022
Hampton Inn 478-451-0050 2461 N . ColumbiaStreet Milledgeville , Georgia
Close to Georgia State College & University . We ' re just off US-441 , five minutes from Georgia State College , University , and Central Georgia Tech College . Dip your toes in the water at Lake Sinclair , 10 minutes from your door . Enjoy free hot breakfast and WiFi on us .
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2601 N . COLUMBIA ST MILLEDGEVILLE , GA
( 478 ) 414-1133
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COMPLETE
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( 478 ) 452-8583 •( 478 ) 454-0015 160 Garrett Way • Milledgeville , GA 31061
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136 W Hancock St , Milledgeville , GA ( 478 ) 452-0089 www . thebrick93 . com
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Holiday 2022 | Milledgeville Scene 43