A few best practices :
- Do not plagiarize by simply copying and pasting content or even photos . Use royalty-free photos or ensure you have permission to use an image .
- Avoid self-promotion ; customers will easily notice this and be turned off . The less you talk about yourself , the more you promote yourself .
- Incorporate SEO throughout the article . This will pay dividends in the future .
Step 4 : Post to your website or blog
It ’ s important to “ house ” your content on a personal page with its own unique link . This can be on your website , blog , or content platform .
If you don ’ t have a website or blog , wordpress . org and Wix . com are excellent platforms . Alternatively , you can post to a content platform like WikiRealty . com which serves as your own blog page with additional “ sticky ” features .
The idea is , as customers click and read your content , you will maximize opportunities to relay your business message and / or allow the customer to easily contact you . Therefore , ensure your platform includes additional links to your blog posts , multiple CTAs , lead forms , and integrated MLS property search . This is what is known as creating “ stickiness ” to your site .
MILE62 | 26