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LIVERPOOL INTERNATIONAL MUSIC FESTIVAL ( LIMF ) RETURNS FOR 2022
Taking place from Friday 29 to Sunday 31 July in a brand-new home , Liverpool International Music Festival can reveal the threeday event is set to generate nearly half a million pounds in revenue for the city .
In a change to previous years , this year ’ s LIMF will see a city-centre takeover of around 25 venues and outdoor locations . The move has been prompted in a bid to re-energise and support the city ’ s music sector which was severely impacted by the Covid-19 pandemic .
As the UK looks forward to the first full summer schedule of music events since 2019 , the economic impact of these events has never been so important . LIMF is poised to make a crucial , huge positive impact on the city and local economy of Liverpool by bringing in thousands of attendees to the local area , and specifically revenue for the many venues taking part in the festival .
After 13 years ’ operating in Liverpool , the cultural importance of this much-loved series of music events has grown year on year and continues to shine a spotlight on Liverpool . For the 2022 event , over 12,000 people are expected to attend .
The economic and social impact for this will be key in the continued recovery for the night-time industry . In addition to each ticket holders spend on every event ticket and within the various venues , it is calculated ( using the metric from Deltic ) that each person will bring in £ 35 revenue during their time in the city , injecting an estimated total of around £ 420,000 into the local economy .
This influx of revenue is critical and will feed into the city ’ s hotels , bars , restaurants , taxi firms and many other businesses operating in and around the night-time economy , many of which have been hit the hardest during the pandemic .
Renowned for showcasing the best international and national household names alongside emerging talent at an accessible , low-ticket price , this year ’ s LIMF line-up features British reggae and pop band legends UB40 ft Ali Campbell , iconic American hip hop trio De La Soul , critically acclaimed rapper Kojey Radical and the singer behind the unmistakable M People vocals , Heather Small . As anticipation mounts , individual shows are already starting to sell out , with gigs headlined by Liverpool royalty The Zutons and all-female DJ Collective Girls Don ’ t Sync at full capacity .
Director of Culture Liverpool , Claire McColgan CBE said : “ Liverpool knows all too well the transformational power of culture and the vital role events plays both in terms of a financial boost and that priceless feel-good factor for residents and visitors . After a turbulent couple of years for the music industry we made the decision to relocate LIMF from its home in a South Liverpool park to the city centre – where we could drive footfall to multiple venues , large and small , and bring them some much-needed investment .
“ LIMF is one of the most popular events in our calendar , and knowing it is expected to generate nearly half a million pounds for the city is a real testament to the strength of the programming . LIMF ’ s ethos is all about music lovers from all over the UK coming to the city to experience exceptional live music from household names and up-andcoming talent at an accessible price - and this year is no exception . This is a city which loves to party , so I wouldn ’ t be surprised if we exceed the estimated figure as festival-goers make the most of all the shops , bars , restaurants and clubs on offer here .”
Donna Howitt , Place Strategy Director at Liverpool ONE , said : “ We are looking forward to the return of LIMF . We see a lift in visitor numbers when major music events take place at the ACC , which provides a significant boost for the city centre economy . LIMF taking over several venues across the city will benefit Liverpool ONE and the wider city centre . We are commemorating the return of LIMF by hosting special performances at the pianos as part of the ‘ Tickle the Ivories ’ piano busking festival this summer and look forward to hosting some of our much-loved buskers .”
David Brewitt , Chief Executive at Hope Street Hotel , said : “ We are delighted that the Liverpool International Music Festival is back . We always love to host artists and audiences with our fantastic Liverpool welcome . LIMF builds on the city ’ s outstanding music heritage and is an important part of the broad cultural offer that is so important for Liverpool ’ s tourism economy .”
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