Special guests
Invite an author who has published a book on the subject of style tips, fashion design, or something related to the boutique’s atmosphere for a special book signing. This gives the author an opportunity to promote their book while creating an event catered to a niche group of clients who may or may not have previously been a customer.
Pampering party
Kasia Bosne, Owner of Boutique on 57 in the heart of Manhattan explains her experience with pampering parties,”Special events
are a big part of Boutique on 57 and are a great way to extend our appreciation for loyalty to our clients. In today’s economic climate, we want to encourage and build excitement for shopping and brand awareness through strategical event planning. This past Christmas we partnered up with Natura Bisse at Bergdorf Goodman where our shoppers were offered free facials ($350 value) and received Natura Bisse gift bags. This collaboration is mutually beneficial where clients get introduced to products and services and can enjoy free pampering. Clients will look like million dollars, relax during hectic holiday time, and get the best deals and offers we store for the holiday season.”
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