Membership-Guru Membership-Guru | Page 17

Membership Guru http://www.Your-URL.com This way, you could monetize “un-used” space within your members center by allowing third party merchants to promote their products and services to your community. If you run a members forum, you could also consider integrating promotional banners and allocated ad spaces that feature affiliate based products. If you run a newsletter (and you should), you could also offer solo ad campaigns to advertisers who are interested in gaining exposure at affordable rates. Just be sure to adjust your advertising prices as your community grows and your overall ad campaigns become more valuable. List / Email Promotions: Apart from allowing advertises to purchase email based advertisements, you could also monetize your subscriber mailing list by sending out promotional emails that showcase affiliate products, as well as your own special offers. Consider creating a special bundle that features new content, relevant to your membership site, and making it available as an upgrade only to existing members. Renewals: Recurring income is one of the best parts of running a membership website, and something that many other types of online businesses lack. Just remember, while first time subscribers certainly breathe life into a membership website, renewals keep it alive. - 17 -