Mel Tempest Digital Library The Gym Owners' Business Podcast Guide - Volume 1 | Page 10

EQUIPMENT TRENDS AND WHAT
OTHER CLUBS ARE DOING
WITH ADAM WHITE
Adam White is the Area Manager for Hammer
Strength Australia and Life Fitness, and in this
short but informative episode, he discusses start
ups at $100k; giving gym owners permission to
scale down so they can scale up; and what the
must-buy pieces of equipment for every fitness
business.
Connect with Adam from Hammer
Strength Australia and Life Fitness
www.lifefitness.com.au
SOCIAL MEDIA BASICS -
PARTS 1 & 2
WITH COLIN MCGARTY
When the Godfather of fitness business,
Thomas Plummer runs his #1 social
media
workshop
for
club
owners,
you’ll find Colin McGarty working right
alongside him to help enhance the social
media performance of clubs located all
over the globe.
LISTEN NOW
Colin McGarty is the owner of Seacoast
Kettlebell,
so
he
has
a
first-hand
understanding of the frustrations felt by
FUNCTIONAL FITNESS:
COPY CATS AND BABY BOOMERS
WITH DANIEL HENDERSON
In this episode Daniel Henderson from
the Functional Training Institute (formerly
Australian Kettlebells) discusses copy cat and
piggy back success; education standards;
why you need to put functional training into
your group fitness room; how to encourage
baby boomers to embrace functional training;
what to look for when picking a functional
training course; and more! The gold nuggets
contained in this podcast will ensure your
fitness business retains members and is
capable of providing your trainers with the
best advice regarding education options.
fitness business owners.
In these in-depth podcast chats (two
episodes) Colin and Mel explore the
basic social media skills required for
success including: where to get content
for social media; why you need a blot;
how traditional advertising works; dark
posts, and pixels.
LISTEN NOW
PART 1
Connect with Colin McGarty
from Seacoast Kettlebell
@seacoastkettlebellNH
LISTEN NOW
PART 2
Connect with Daniel Henderson from
the Functional Training Institute
functionaltraininginstitute.com
LISTEN NOW
Digital guide. Volume 1
11