Meetings made in Germany 1-2013 | Page 34

34 GCB NEWS – GCB LONDON EVENT

Industry-leading experts share their views at GCB London event

n London-based meeting and event professionals will be able to hear expert views on key industry issues such as sustainability , technology and future trends at a major event hosted by the GCB German Convention Bureau e . V .
The Crystal Dr Thomas Girst
GCB is working with its partners and industry experts to deliver two insightful speeches at the event which takes place at Wednesday 9 October 2013 at The Crystal – A Sustainable Cities Initiative by Siemens in the Docklands .
Matthias Schultze , Managing Director of GCB , will present the results of an extensive study the organisation has undertaken , in his address entitled “ Future Trends and Changes in the Meeting and Events Industry - A Study for International Event Managers ”.
The keynote speech will be delivered by Dr Thomas Girst , Head of BMW Group Cultural Engagement . The company ’ s support of art and culture has a long tradition stretching over 40 years and they foster cultural engagement via the development of long-term partnerships . One of the more significant collaborations is the BMW Guggenheim Lab .
A collaboration between the Solomon R . Guggenheim Foundation and the BMW Group , the mobile laboratory is travelling to major cities all over the world . It is a forum of urban architecture , technology and sustainability , issues which Dr Girst is set to explore and encourage discussion on during his keynote speech .
The event is aimed at MDs , senior meeting and events planners and marketing professionals from across London and the wider area . Guests can meet and network with the expert speakers , GCB and its partners , in a relaxed and inspiring atmosphere .
As well as gaining extensive industry insights from the two experts speeches , guests will also have the chance to explore the venue . The Crystal is a sustainable cities initiative by Siemens and home to the world ‘ s largest exhibition focused on urban
sustainability which explores the global trends and challenges facing cities today .
Guests will enjoy a delicious dinner at the venue as well as a spot of urban gardening – an interactive and surprise element to proceedings ! More details will be revealed at on the day .
Join GCB on Wednesday 9 October 2013 for what promises to be an insightful and productive event .
Contact : Ursula Winterbauer , Head of International Business , winterbauer @ gcb . de
Event : German Convention Bureau hospitality event
Date : Wednesday 9 October 2013
Location : The Crystal – A Sustainable Cities Initiative by Siemens One Siemens Brothers Way Royal Victoria Docks London E16 1GB .