TV Everywhere
I N T E R N A T I O N A L
TV Everywhere reflects the ubiquity of IP delivered
video services; OTT to TVs, tablets, consoles and
mobiles.
Whether they are OTT challengers or pay-TV added
services, the same questions arise in terms of
minimising costs and maximising monetisation.
The concept of TV Everywhere also implies new
opportunities for global expansion for successful
local TV brands or for any content owner who
thinks they can leverage a direct approach to an
audience hitherto only available to platform owners
and broadcasters.
It also means a lot of ‘mezzanine’ players, peripheral
to the pay-TV giants, have tough decisions or
precarious balancing acts ahead as they weigh
staying within the provider’s package or seeking a
wider audience direct. The advent of DTC by major
content brands means the ecosystem for weaker
‘long tail’ brands is becoming ever more precarious.
TV Everywhere International is the only journal
devoted to these questions and debates and will
be published to coincide with the major industry
events.
OPTION 1
Part 1. A full page colour
advertisement in a premium
position: Outside backcover,
inside back cover or inside
frontcover.
Part 2. A two-page client
contributed editorial
(1,750 words + images). An
opportunity for companies
to contribute their own
views or to write company
profiles, case studies etc.
Contributed editorial will
be designed and edited in
the style of TV Everywhere
and a pre-press version
submitted to the client
for approval.Reprint
opportunities will be made
available after publication
of issue. Any reproduction
must be with the permission
of the publisher. Cost =
£3,500 hand page and NOT a
premium position.
Part 2. Two A4 page client-
contributed editorial as
above. Cost = £3,000
OPTION 2
Part 1. As above, but the full
page colour advertisement
will be on a regular right OPTION 3
A full-page colour
advertisement in a premium
position. Cost = £3,000
OPTION 4
A regular full-page colour
advertisement on a regular
right-hand page position.
Cost = £2,000
OPTION 5
A two A4 page client-
contributed editorial in the
journal. Cost = £2,500