Denver, Pennsylvania—the heart of Pennsylvania
Nevertheless, production of video around-the-world prior to the event, rehearsal,
Dutch country—a unique choice, to say the least.
all audio visual equipment setup, videotaping, executive presentations, satellite
and web connections, and on-site coordination—all took place the same as ever.
Why this location? Because Covance, as is their
Thanks to the efforts of Media Matrix, the Covance Global Town Hall delivered
tradition, likes to rotate the host site to give their
a powerful message about Covance success and how the organization planned
employees a flavor of the company’s diversity –
to keep the momentum going in the future. And, thanks to Media Matrix techno-
in business, in people and in facilities. This year
logical and organizational know-how, Covance attendees worldwide were able
Covance chose their Research Products facility
to be a part of the complete meeting experience—except, of course, for the
located in Denver, PA as the host site for its
Lebanon bologna, handmade pretzels and homemade ice cream.
Global Town Hall meeting. “It was a real challenge
to find a meeting facility in Denver, PA that
Media Matrix is a Horsham, PA-based communications company involved in
could accommodate a significant number of
the production and staging of business meetings, webcasts and teleconferences;
attendees—and to also set up a satellite broad-
interactive multi-media development; videotape production and print
cast from that same area,” Media Matrix President
collateral design.
Michael Olenski explained. Media Matrix knew
that there were new challenges they hadn’t
previously experienced with the earlier Covance
Global Town Hall meetings. For one, the Global
Town Hall origination facility—from which the
signal went to Covance locations worldwide—had
never been held in a meeting room underneath a
supermarket where shoppers stocked up on
Lebanon bologna, handmade pretzels and
homemade ice cream.