Media Kit_2023 | Page 2

Limousin Today - Profit Tomorrow

Limousin cattle deliver to your bottom line . With superior genetics , a simple crossbreeding plan and state-of-the-art selection tools , the Limousin breed will serve profit-minded cow / calf producers . In today ’ s competitive markets , taking advantage of all available opportunities is key . The Limousin breed offers a variety of options from Fullblood to Purebred to the Lim-Flex ® hybrid ( Limousin x Angus cross ) to match your program ’ s needs and market goals . Crossbreeding for the right blend of muscle , maternal ability and profit is easy with Limousin seedstock .
Superior Feed Efficiency : The Limousin breed has documented advantages in feed efficiency and is a proven leader in carcass cutability and retail yield . The combination of these attributes result in more saleable beef produced per pound of feed consumed . That means increased efficiency and improved sustainability .
Improved Marbling : Limousin breeders have capitalized on genomic testing and demonstrated a commitment to the collection of actual carcass phenotypes to identify and propagate superior carcass genetics . Today , the Limousin breed leads the industry with over 135,000 actual carcass phenotype records included in its registry . These efforts have resulted in significant improvement in marbling for both Limousin and Lim-Flex cattle and have provided more accurate E . P . D .’ s for commercial producers to use in developing targeted crossbreeding systems with Limousin and Lim-Flex genetics .
Limousin cattle deliver to your bottom line . Limousin genetics deliver more dollars to your bottom line . Limousin breeders offer a variety of options from Fullblood to Purebred to the Lim-Flex hybrid ( Limousin x Angus cross ) to match your genetic targets and marketing goals . Our state-of-the-art selection tools coupled with our industry leading carcass database enable commercial producers to select genetics with the perfect blend of muscling and marbling to achieve their profitability goals .
Limousin Media offers professional print , digital , and design services to assist NALF members and state associations in BRANDING and PROMOTING their Limousin and Lim-Flex ® programs .
Mallory Blunier NALF Director of Media & Activities