Markets
92%
Incentive
Faith-based
Gay/Lesbian
Hispanic
Luxury
National Parks
Family
Historic
Performance
billion
is the amount of
annual sales NTA
buyers reported
collectively.
48%
19-24
55%
25-35
70%
36-50
80%
51-64
Sports
Student
Voluntourism
76%
65+
5
Events
Culinary
$ 10.5
Gaming
Cruises
is the average
number of years
of experience NTA
operators have in
the industry.
Ecotours
Agritourism
23
Adventure
of NTA contacts
are the decision-
makers for their
companies.
18 and younger
58%